Welcome to BS Marson and Sons Ltd

Established Fiat Dealer in Newcastle-under-Lyme, near Stoke-on-Trent in Staffordshire

BS Marson is a family-run enterprise; three generations of the Marson family have sold and serviced cars in Newcastle-under-Lyme and Stoke-on-Trent for over six decades. Since being awarded a franchise from Fiat in 1959, we have become one of the manufacturer’s longest-established partners in the UK. We offer the complete range of current Fiat vehicles – and much more besides. We also provide a wide variety of used vehicles.

We know that buying a new car is not an endeavour to be taken lightly, which is why we are here to help you through every stage of the process. Our devotion to customer care means that our experienced staff are always ready to assist you in finding the vehicle that perfectly matches your requirements, whether you are looking for a supermini such as the Fiat 500, an MPV like the Fiat Doblo, or something that can handle off-road conditions with aplomb, such as the Fiat Panda.

There are more ways to finance the purchase of a new car than you might think. Not only do we offer great prices and offers, we can recommend payment plans that meet your specific budgetary needs. Our extensive range of used cars provides extra ways to afford a quality Fiat at an even lower price. Furthermore, each of our vehicles come with three warranties which cover paintwork, corrosion and more, and you also get one year’s worth of AA breakdown coverage.

From the sales floor to the workshop, our team is passionate about Fiat; it is a company that we are proud to work with. Our relationship with our customers is equally important, and doesn’t end when you buy a car from us. We offer an extensive aftersales service that will ensure that your vehicle remains in peak condition for many years to come. All our parts and accessories are specifically designed for Fiat vehicles and you can be assured that you will get the best possible service from our highly-qualified and Fiat-trained technical team. Even if we don’t stock a part or accessory, we can order it – we usually expect to receive ordered items within 24 hours.

We are part of the UK Motability Scheme, a charity which Fiat has supported since it was founded in 1977. This means that we can provide vehicles for disabled drivers or carers, friends and family of disabled customers who qualify under the scheme.

If you have any queries, don’t hesitate to get in contact, either via our website or by calling us on 01782 622141. We are open seven days a week and we would be delighted to see you at our Keele Road dealership.