Fiat and Abarth Cars

THE CREATION OF A LEGEND

Even at the age of 11 Carlo Abarth was already a legend in the making; covering the wooden wheels of his scooter with a leather belt so that he could go faster and win against the older children in his neighbourhood.

Performance, speed and motoring was ingrained in Carlo's DNA, unable to resist the temptations of a challenge, whether on two of four wheels.

11 Carlo Abarth


Abarth History

EditOstend to Vienna

THE MAN WHO BEAT THE TRAIN

In the saddle of a motorbike and side-car, Carlo Abarth challenged and beat the Orient Express train, travelling over 850 miles from Vienna to Ostend.

FROM THE FIRST RACES TO TUNING

After a career racing motorcycles and cars, Carlo Abarth founded Abarth & C with Guido Scagliarini in 1949. The first vehicle produced was the 204 A Roadster, based on the FIAT 1100. It immediately won the 1100 Sport Championship as well as Formula 2. Alongside racing, the company started to produce tuning kits that improved performance, power and speed of standard vehicles.

In just a few years, Abarth & C. had 375 employees and production of around 300,000 exhaust systems a year.



FROM THE FIRST RACES TO TUNING

After a career racing motorcycles and cars, Carlo Abarth founded Abarth & C with Guido Scagliarini in 1949. The first vehicle produced was the 204 A Roadster, based on the FIAT 1100. It immediately won the 1100 Sport Championship as well as Formula 2. Alongside racing, the company started to produce tuning kits that improved performance, power and speed of standard vehicles.

In just a few years, Abarth & C. had 375 employees and production of around 300,000 exhaust systems a year.



A RACING DRIVER, A CHAMPION.

Called to replace a driver who was taken ill, Carlo Abarth achieved the fastest time in the first practice session. The other drivers accused him of having tampered with the vehicle and to prove otherwise, he changed vehicle. In the second practice, he achieved pole position yet again with an even faster time.

Man on Motorbike


THE ABARTH PHILOSOPHY

Abarth vehicles were renowned for being high-performing and powerful, but first and foremost small and agile just like the Scorpion.

His performance modified cars achieved success in every competition and with Carlo Abarth at the wheel, took many records.

In the 1950s and throughout the 1960s, the Abarth brand continuously and incessantly made a name for itself in the public mind as the synonym for sport, tuning and performance, changing the sports car world.



Carlo Abarth

OBJECTIVE: RECORD

At the age of 57, Carlo Abarth achieves an acceleration record at the wheel of his Class G Fiat Abarth “1000 monoposto record” and the next day achieves the same record in a Class E single-seater. He lost 30 kg by following a diet of apples so he could climb into the cockpit.



ABARTH TODAY

The Abarth brand still maintains its unique DNA, and is a synonym of performance, great driving pleasure and sporty appeal.

The story of the Scorpio continues, facing new challenges, creating unique vehicles and giving great emotion to whoever has the honour of driving these vehicles.



Now you know the story, why don't you see for yourself?

At Marson's, we have a number of Abarth 595's available for test drive, so you can witness the performance and character for yourself.

Available in a wide range of colours, with tons of available optional extra's and performance kits to give it that personal touch, we are sure you'll be able to make your perfect Abarth.

If you want to book in for a test drive, either give us a call on 01782 622141, or fill in this form below. And someone will be in touch with you as soon as possible.


It's time to play.

Red Abarth 595 Front Exterior
Red Abarth 595 Rear Exterior
Red Abarth 595 Steering Wheel
Red Abarth 595 Interior Seats

Marketing Preferences

We would like to stay in touch with you to keep up to date with our latest product news, marketing services and offers. If you would like to receive future information by either of the methods below, please indicate by selecting the option. All information provided will be used and processed in accordance with our Privacy Policy. For more information please see our Privacy Policy.